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Innovative marketing for secured lending is more important than ever, here’s why.

Need for Equity Release and standard mortgage products is higher than ever, but due to external market pressures, conversions from enquiry to business is becoming a real struggle for brokers. Thomas Brett, our head of mortgage and lending explains why the customer journey needs to change as the market changes.   During a buoyant market for secured lending, where rates with hi...
Thomas Brett

Launch of the Contact State partner directory
Contact State makes it easier, safer and more profitable to work with lead generation firms an...read more
Contact State expands team and product to make the lead generation industry 'safer and fairer' in 2022
Contact State, the lead generation certification platform has announced that Thomas Brett and ...read more
Planning for a winter 'lead gen' slow down
Alain Desmier, managing director at Contact State, explains why lead generation buyers need a ...read more
How do you fool the FCA and Google?
Regular readers of the Contact State blog will know that brand spam (the process of passing off as a financial brand to trick a consumer) is one of the misleading lead generation practices we have campaigned to highlight and clear up:We addressed our concerns to the Life Insurance industry in ...read more
ASA rules against ‘benefit’ lead generation adverts
The Advertising Standards Authority (ASA) releases rulings every Wednesday morning and most ru...read more
Contact State and Verisk’s Jornaya combine to accelerate trust, transparency and performance in the marketing ecosystem
Verisk acquisition enables a combined Contact State and Jornaya to offer customers expanded in...read more
The new Google rules: What lead buyers & lead sellers need to know
Over the last 18 months the Financial Conduct Authority (FCA) has often hinted that it would e...read more
Contact State welcome delegates to Lead Generation World UK
The wait for a Lead Generation conference in the UK is over and Contact State are absolutely d...read more
US Healthcare adverts will require certification
Google have been bashed about in recent weeks by everyone; the Government, the financial regul...read more
Making lead generators ARs/IARs is risky
Contact State bangs the drum for greater scrutiny of financial promotions, because it matters....read more
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Lindsey McLoughlin joins Contact State as head of client strategy
Lindsey McLoughlin joins Contact State as Head of Client Strategy to help drive growth
Usay Compare partners with Contact State to optimise marketing campaigns and enhance sales
Usay partners with Contact State on marketing activities and lead validation
MBE Manchester seminar programme and keynote speaker revealed
LifeSearch Protection Awards 2023: Shortlists revealed
More consumers using false data to avoid insurance sales calls
Consumers inputting fake data into quote forms for fear of becoming a ‘lead’
ERC appoints standards committee for equity release sector
The future of lead generation
Key partners with Contact State for lead generation services
Key strikes partnership with Contact State
Record year for Contact State as business activity increases fourfold
Contact State responds to FCA’s proposals to clamps down on financial marketing
FCA strengthens marketing rules for authorised firms

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