The Contact State Blog

News, reviews, rulings from the world of Lead Generation

Preparing for the Consumer Duty

The launch of the FCA consumer Duty in July was well trailed by all the major, financial trade publications. In the end, there was very little in the final publication that we didn’t already know about.  That shouldn’t diminish the importance of this document and the new regulatory direction of travel that it sets. At Contact State, we’ve argued consistently that the FCA will ...
Alain Desmier
Google targets UK lead gen firms with the business operations verification process
Alain Desmier
After it was initially rolled out in the US we knew Google’s audit of adwords advertisers was coming (we wrote about it here, back in July 2020) but we didn’t know when, for which products and h...
The Leader: February edition
Alain Desmier
What's in this edition? Your lead generation guide to February  Google targets UK lead generation firms with business operations verification process The ICO steps up enforcement over ‘unlawful’...
The Leader: December edition
Alain Desmier
The Leader is a monthly newsletter by Contact State that summarises the stories, trends and opinions for businesses that generate or buy leads. You can sign up to receive The Leader in your inb...

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The Leader: November edition
Alain Desmier
The Leader is a monthly newsletter by Contact State that summarises the stories, trends and opinions for businesses that generate or buy leads. You can sign up to receive The Leader in your inbo...
The FCA’s big chance to shut down fraudulent advertising
Alain Desmier
What’s going on?The FCA is proposing a significant review of the way that financial promotions for financial products like investments, protection and mortgages are regulated, monitored and run....
Alain Desmier nominated for ‘personality of the year’ at major insurance awards
Mike Laming
Contact State Managing Director Alain Desmier has been nominated in the Protection Review Awards 2020, in the ‘personality of the year’ category. The protection focused event and conference norm...
What you need to know about Google's changes to their financial services policy
Alain Desmier
This is clearly the month to release innocent looking updates that actually have significant consequences. Hot on the heels of the FCA financial promotions consultation is Google's eagerly antic...
The FCA proposed changes to Financial Promotions: What you need to know
Alain Desmier
The FCA has proposed a new regulatory framework for the way that financial advertising and lead generation is reviewed and approved in the UK. The proposals being considered will make regulated ...
Contact State making headlines at ProtectX, Protection Guru and Cover Magazine
Mike Laming
The Contact State team has been busy in the last few weeks, loudly making the case for clearer regulation of the lead generation sector whilst building awareness of fraudulent and misleading adv...