The Contact State Blog

News, reviews, rulings from the world of Lead Generation

Contact State welcome delegates to Lead Generation World UK

The wait for a Lead Generation conference in the UK is over and Contact State are absolutely delighted to be sponsoring and speaking at the inaugural Lead Generation World UK, this week. Contact State Managing Director, Alain Desmier will be on the virtual stage at 12pm today to open the conference. He’ll give his views and thoughts about the future of lead generation in the U...
Alain Desmier
The rules of insurance lead generation
Alain Desmier
Every day, thousands of consumers use lead generation websites in order to be introduced to insurance intermediaries of all shapes and sizes. From fully advised, whole of market conversations, t...
Protecting the Protectors
Mike Laming
As part of the Contact State campaign for clearer regulation and certification of the lead generation industry, Contact State partnered with LifeSearch (the UKs largest life insurance broker) an...
Alain Desmier 'highly commended' in the AIG Quality Awards 2020
Alain Desmier
Contact State and Alain Desmier have been recognised by AIG Life at their annual Quality Awards this afternoon, highly commended in the ‘Industry Standards Champion’ category. Alain Desmer said,...

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Understanding Income Per Lead (IPL)
Mike Laming
It’s not always easy to appreciate the difference between a 10% or 15% sales rate, or the difference between a £55 or £60 CPL. However, it’s shocking to see how these differences add up to make ...
Exposing the secrets of lead generation
Alain Desmier
The insurance industry has spent millions of pounds on GDPR compliance, but in truth most insurers and underwriters are blissfully unaware that consumers are routinely misled online, every singl...
Always ask awkward questions
Alain Desmier
On a weekly basis, the Advertising Standards Agency (ASA) hands out rulings and fines to marketers and brands that break its rules. These rulings are increasing in severity and frequency as cons...
GDPR is a fantastic opportunity to reform mortgage marketing
Alain Desmier
Lets face it, GDPR has felt like a damp squib.The mortgage industry, intermediaries, banks and financial marketeers, spent millions of pounds preparing for the worst and then for almost a year, ...
The ICO are coming – 3 ways you can protect yourself from a fine
Alain Desmier
After months of very little news, GDPR has now taken centre stage.With numbers more eye-wateringly expensive than the latest football transfer saga, British Airways and Marriot hotels now find t...
How AI is cleaning up life insurance data fraud
Alain Desmier
If your data could talk, what would it say?I don't mean the boring stuff; HR administration and office away day risk waivers. I mean the sensitive customer data that you keep locked away in a CR...